The Cantu Shea Butter Moisturizing Curl Activator Cream defines your curls, waves and coils with Fair Trade shea butter and Vitamin B Complex. This lightweight leave-in formula activates every single curl, reduces frizz and gives you visible volume with natural shine. Free from mineral oil, sulfates, parabens, silicones and gluten – pure care for your hair. Apply the cream to damp hair, section by section, and enjoy bouncy softness all day long. Reapply on dry hair when needed for extra moisture. Discover naturally beautiful curls now.