Shipping within 1–3 business days 📦
Secure payment - Twint, credit card, Klarna
Free shipping on orders over CHF 80

Your cart

Your cart is empty

Vibrant neon colour.
La Riché Directions Fluorescent Orange is a semi-permanent, direct-dye hair colour for a punchy neon orange. The creamy formula colours without ammonia, peroxide or developer and conditions the hair at the same time.

✔ Shade: punchy neon orange
✔ Direct dye: ready to use, no mixing required
✔ Gentle: vegan, free from ammonia and peroxide
✔ Creative: mixable with other Directions shades, can be softened with White Toner

How to use: Wearing gloves, apply to clean, towel-dried hair – ideally on bleached or very light hair. Leave for 15–30 minutes, then rinse with cool water until it runs clear. Lasts around 4–8 washes depending on the hair.

Contents: 88 ml

All 48 products from La Riché
Volume discount

La Riché Directions Fluorescent Orange, 88 ml

Regular price CHF 8.90
Unit price
CHF 101.14 per l
  • Shade: punchy neon orange
  • Direct dye: ready to use, no mixing required
  • Gentle: vegan, free from ammonia and peroxide
  • Creative: mixable with other Directions shades, can be softened with White Toner
Availability
 
(0 in cart)
VAT included. Shipping CHF 9.– (free from CHF 80.–).
Volume discount Mix & match with all eligible products

Discount applied automatically in the cart.

Pay securely with Twint, card, Klarna, Apple Pay, Google Pay, and more.

American Express
Apple Pay
Google Pay
Mastercard
PayPal
Shop Pay
Union Pay
USDC
Visa
Twint
Klarna
Versand

Free shipping on orders over CHF 80.-

Return

Easy returns in accordance with the return policy

Consulting

We'll help you choose the right product. Contact us.

Vibrant neon colour.
La Riché Directions Fluorescent Orange is a semi-permanent, direct-dye hair colour for a punchy neon orange. The creamy formula colours without ammonia, peroxide or developer and conditions the hair at the same time.

✔ Shade: punchy neon orange
✔ Direct dye: ready to use, no mixing required
✔ Gentle: vegan, free from ammonia and peroxide
✔ Creative: mixable with other Directions shades, can be softened with White Toner

How to use: Wearing gloves, apply to clean, towel-dried hair – ideally on bleached or very light hair. Leave for 15–30 minutes, then rinse with cool water until it runs clear. Lasts around 4–8 washes depending on the hair.

Contents: 88 ml

All 48 products from La Riché

Reviews