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Haarpflege-Routine für coloriertes Haar – die besten Produkte 2026

Colour-treated hair needs special care. If you want your hair colour to stay fresh and vibrant for longer, you need the right products – regular shampoos can cause colour to fade quickly.

We show you what a simple hair care routine for colour-treated hair looks like – and which products from Owleen.ch work best.

Step 1: The Right Shampoo

The foundation of every hair care routine. For colour treated hair: avoid regular shampoos. Colour-protecting formulas cleanse gently without washing out the colour.

Our recommendations:

  • Alcina Colour Care Shampoo – developed specifically for coloured, highlighted and permed hair. Protects colour and nourishes hair structure. 
  • Alcina Color Shampoo (in shades Violet, Silver, Copper, Red, Brown and Gold) – refreshes the respective hair tone and neutralises unwanted reflections.
  • Alter Ego ChromeEgo Color Care Shampoo protects colour-treated hair from fading and strengthens hair structure.

Step 2: Don't Skip the Conditioner

A conditioner seals the hair cuticle after washing and provides softness and shine. This step is especially important for colour-treated hair.

Our recommendations:

  • Alter Ego ChromeEgo Color Care Conditioner (200 ml) – deeply nourishes and protects hair colour from fading. 
  • Alter Ego ChromeEgo Color Care Conditioning Cream (300 ml) – richer formula for dry or more damaged hair.

Step 3: Hair Mask Once a Week

Colour-treated hair loses moisture and structure through the colouring process. A weekly hair mask provides intensive care that a conditioner alone cannot deliver.

Tip: Apply mask after shampooing, leave for 5–10 minutes, then rinse. For very damaged hair, leave on overnight.

Step 4: Protect Your Hair Ends

The ends are the oldest part of the hair and suffer most from heat and colouring. A hair ends fluid provides instant protection and seals open ends.

Our recommendation:

  • Alcina Color & Blonde Hair Ends Fluid (30 ml) instantly seals dry ends and protects against further breakage.

Conclusion

A good hair care routine for colour-treated hair doesn't have to be complicated. The four steps colour-protecting shampoo, conditioner, weekly mask and hair ends fluid – are enough to keep colour vibrant and hair healthy.

All products mentioned are available at Owleen.ch – with free shipping from CHF 80.– and payment by TWINT. Fast delivery throughout Switzerland.

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